Services

Start small. Earn the next step.

Three ways to work together, depending on whether you want your team leveled up, a map of where AI actually helps, or a small tool built. No retainers, no big-bang projects.

Team AI training

For teams already poking at ChatGPT — inconsistently, or nervously.

What we do

  • Hands-on sessions using your real work: a promo brief, product copy, a monthly report.
  • Prompt patterns that survive contact with Monday morning.
  • Which model for which job — ChatGPT, Claude, and Gemini each have strengths.
  • Ground rules: what never gets pasted into a chatbot, and where human review is non-negotiable.
  • The examples come from building with these tools daily since January — no slideware.

You leave with

  • A team playbook of working prompts tied to your actual tasks.
  • A shared vocabulary so "use AI for it" means something specific.
  • A short list of workflows worth automating next.

Shape & scale

  • Half-day workshop, a three-session series, or one-on-one — plenty of leaders want a private session or two before bringing in the team.
  • Remote, or on-site in southern Wisconsin.
  • Works for teams of two to twenty.

AI workflow audit

For leaders who suspect AI could help but want a map before buying anything.

What we do

  • Sit with the team's recurring work — short interviews plus real samples.
  • Score each task by payoff, risk, and how much review it needs.
  • Pilot the single best win using tools you already pay for.
  • Sanity-check subscriptions so you're not paying for five tools that do one thing.

You leave with

  • A one-page roadmap: three-to-five wins, ranked, with effort and cost.
  • One pilot already running, with before/after timing.
  • A clear list of what not to automate — usually the most valuable part.

Shape & scale

  • About two weeks, fixed scope.
  • One team or department at a time.
  • Ends with a decision, not a sales pitch.

Custom tool sprint

For one narrow workflow that software should fix — but no vendor quite fits.

What we do

  • Scope the tool down to its smallest genuinely useful version.
  • Build a working demo fast — the way Kestrel was built.
  • Test it with the people who'll actually use it.
  • Spell out what production needs: data connections, sign-in, hosting.

You leave with

  • A working tool for one job, not a platform.
  • Documentation, so it's never a mystery box.
  • A realistic production plan if the demo earns it.

Shape & scale

  • Demo in weeks, not quarters.
  • I build small and narrow on purpose — and say so when a job needs a bigger shop.
Not sure which fits?

Start with a single working session.

Ninety minutes, one real problem, screens shared. We work on it together and you keep everything we build — prompts, drafts, and a recommendation for what's next, even if what's next isn't me. Just you is fine — a session can be one marketer and one screen.

The button opens an email — or write to realiansteven@gmail.com. I reply within one business day.

The wins menu

Real examples of the size and shape of work I help with — priced in your team's time. The savings shown come from my own runs of these workflows; an audit times them on yours.

Everyday wins

Live in days, using tools you already have
Brand voice

Private-label copy, one voice

Bring hundreds of product descriptions into one consistent brand voice — with every claim flagged for human review before it ships.

weeks days per catalog
Checking

Promo copy cross-check

First-pass check of ad and circular copy against the approved offer sheet — price, dates, and claims mismatches surfaced before print finds them.

hours ~15 min per ad
Email

Recurring questions, drafted replies

Turn the questions retail partners ask every week into a reviewed FAQ that drafts the reply for you — you just approve and send.

20 min each ~2 min per reply

Bigger swings

A few weeks of setup, then compounding returns
Assistant

A brand-voice assistant

A private assistant loaded with your brand guide and past-approved copy, so every draft starts sounding like you — not like a chatbot.

blank page solid draft every time
Intel

Competitor promo watch

A weekly digest of competitor promotions from the public circulars and sites you pick, summarized into one email your team can skim before the Monday meeting.

no time Mon., 8 a.m. weekly
Production

Podcast pipeline, record to publish

A repeatable record-edit-publish pipeline with AI transcription, show notes, and social clips — from someone who's produced one for four years.

a day a checklist per episode
How it starts

From first note to first win.

Every engagement follows the same four steps — and can stop at any one of them if the value isn't obvious. Pricing is simple too: a fixed quote agreed before work starts, no retainers, no hourly meter. The first call is always free.

  1. Send one workflow. A short email describing the process that feels slower than it should.
  2. Free 30-minute call. We look at it together. I'll say plainly if AI won't help.
  3. Small first step. A working session, an audit, or a sprint scope — sized to the problem.
  4. Review and decide. Before/after timing, real costs, and whether it's worth going further.
Need a camera or a microphone, not a consultant? Video, podcast, and audio production are how I spent the last twenty years, and they're still on the menu — especially now that AI makes production faster. More on that story.
Pick your win

Which of these sounds like your Tuesday?

Pick the win that made you wince with recognition and tell me about it. That's the whole first step.

The button opens an email — or write to realiansteven@gmail.com. I reply within one business day.